How Restaurants Can Use Social Media to Improve Business | Social Buzz Pros
Restaurants are a place of congregation and communication. They’re public yet private rooms in which you can easily keep company entertained. There are various reasons to go to a restaurant, but the main one is so we can be social.
Instagram, Twitter, Facebook, and Pinterest are the top social networks that Millennials are using. With 72 million Americans being between the ages of 18 and 34, it is imperative for restaurants to be connected. Social media sites can actively drive traffic to your websites and eventually get those customers into your store. Since normal “push” marketing no longer works on Millennials you must rely on your online community.
How a Restaurant Can Use Social Media for Online Marketing
Restaurants that host special events, have daily specials, seasonal menus, and other worthwhile news put themselves at a fantastic advantage when they utilize social media. By sharing their news and events on social media they present information to a receptive audience, as after all, we use social media to socialize! For many,social media is a way to plan social activities.
Social media takes time to turn non-revenue producing activities into revenue producing activities. Consider these four things that social media can do to help save you time, money and resources:
- Tell a story – Fans want more than just a product list and coupons. They react much better to an overarching story and involvement in the community.
- Engage – Introduce new specials, deals and menu items with your followers.
- Customer Service – Acknowledge compliments and respond to problems in real time.
- Feedback – Understand what your community wants. Allow them a place to communicate openly about your service, events, and menu items.
Social media is all about open dialogue. If you actively respond to direct tweets, posts and comments, your brand will continue to grow along with your clientele. Being proactive with social media is one of the best ways to connect with the community. Don’t overlook the opportunities that social media can provide for your business.
At Social Buzz Pros we are experts in online marketing and social media management. Our professional writers are trained in SEO best practices, ensuring the interesting, high quality online content needed to elevate your business online. Consult with us by calling 424-354-8144 or emailing firstname.lastname@example.org today!