How Doctors Should Handle Bad Online Reviews | Social Buzz Pros
Most business owners, professionals, and individuals have probably had a bad review written about them online, in a blog entry or other form of social media. People post about others online are usually the people who did not have the courage to address their concerns with you in real life. Of course, if they had spoken to you, you probably could have rectified their problems or concerns. Instead, the Internet allows for individuals to post reviews anonymously. And though some businesses have succeeded in lawsuits against the posters of bad online reviews, it is largely a fruitless legal enterprise to sue. So, there are methods, which can be taken to control the damage of bad online reviews.
Dealing with a Negative Review
We want you to encourage, don’t discourage, patient reviews. Below are a few tips to consider when dealing with negative reviews.
- Learn from the review
- Respond privately
- Respond publicly only if necessary
- Complain to the review website about fake reviews
- Lawsuits are almost never a good option
Often times than not, anegative review will be diluted by other positive reviews. Still some doctors might take any of these paths when considering responding to a negative review. If you are trolling the Internet, be sure to learn from the reviews. This will allow you to improve your services and understand what your patients want or need. If you have the urge to respond to a review, do so privately. By reaching out to your frustrated patient, you are showing sincerity and sympathy. If this is done properly, you can turn your worst critic into your most loyal patient. Another point is to complain to the website about fake reviews. If you can prove, with evidence, that someone is trying to defame your practice, contact the website and they will most likely look into it for you. Finally, avoid lawsuits as much as possible. By suing, it insinuates that you have something to hide, you are not likely to win, and it is bad business practice. So, try to alleviate any frustrations privately and only resort to a lawsuit if drastic measures need to be taken.
An alternative is to make sure bad online reviews are balanced with fair, positive content about your business/practice. It is in this capacity that you can help communicate better with your community, your patients, and your colleagues. Though a bad online review may have motivated you to finally take a serious look at your online reputation, it is really a blessing in disguise, as modern standard business practice does call for strong professional presence online.
How Social Buzz Pros Can Help!
We understand that there are two sides to every story, and we will help you communicate knowledge and information about your great work, business ethics, and professional expertise. We have been able to drastically turn around the rankings of many professionals. From 1-star rankings, our clients now have 5-star rankings they deserve. Where a Google search once only turned up a bad online review, search results now reveal unique, original, interesting content helping businesses achieve their business goals. Contact us today!
We are also experts in reputation management. We help remove online slander, suppress unwanted search results, and erase your personal information from the internet for maximum privacy. Consult with us by calling 424-354-8144 or emailing firstname.lastname@example.org today!