Supercharge Your Website with Responsive Design | Social Buzz Pros
Smartphones, tablets, and other mobile devices are beginning to drive traffic on the Internet more than a desktop. This new world of marketing consists of SEO, social marketing, mobile sites, geolocation and more! So, companies need to understand these new types of marketing in order to best reach their customers. Technologies like geolocation and mobile tagging can help your company understand its consumers and deliver a more relevant message. Mobile is taking over Internet surfing, whether it is browsing social media outlets, shopping online, or looking something up, sites need to convert to a responsive design for all mobile devices.
What is Responsive Design?
Responsive Design is when a website is constructed to allow text, images, structure and formatting to be compatible with all devices, mobile or desktop.
Mobile Usage is Increasing
Take a walk down the street and count how many people are using their smartphones, tablets, and other mobile devices on the go. More times than not, we have our phones in our hand and are avoiding eye contact by scanning the web, updating our status, or posting photos. WithFacebookhaving over 600 million users, Americans spend about 2.7 hours per day socializing on their mobile devices. The infographic below highlights some of the other statisticsrevolving around the increase in mobile usage over the past few years.
Increase Conversation Rates Through a Better User Experience
Before we make purchases, go to restaurants, or even meet new friends we “search” them on the Internet. If your website doesn’t load fast enough or individuals have to zoom in and out to read the text, it is likely that they will move on to the next site. By not having a responsive design, users will be unable to convert. If you do have a responsive design, you can do some “heat-mapping” and A/B testing of your users, which means you can figure out which marketing techniques are working, as well as those that are not. By giving your users a better experience, you are opening the door for more conversions. A responsive design can keep you ahead of your competitors and allow you to stand out in searches because Google will place mobile responsive sites higher in the result list.
With people spending more time on their mobile phones than ever before, the marketing game has changed immensely. Responsive designs and mobile apps are the future. You can easily optimize your site more effectively while give your users a better experience and increasing your conversion rates.
At Social Buzz Pros we are experts in online marketing and social media management. Our professional writers are trained in SEO best practices, ensuring the interesting, high quality online content needed to elevate your business online. Consult with us by calling 424-354-8144 or emailing email@example.com today!