Do Small Businesses Need SEO? | Social Buzz Pros
Many people see their mobile phone of an extension of themselves. In the past, people relied on getting information on desktop computers. That evolved to include laptops and mobile devices and technology developed. So, why do small businesses need SEO? Find out below:
Reasons Why Small Businesses Need SEO
The development of technology has changed the way we search the Internet. Google recently altered the way we find information. Google has bots that "crawl" or "troll" the web to search for keywords and determine where they show up. Websites can optimize for these bots through the use of keywords, headlines, tags and more. In addition, it is becoming increasingly important for websites to optimize for mobile since most of the population sees it as an extension of themselves.
With half of the American population using smartphones as a search tool, it is imperative for websites to optimize for quick usage on the go. In addition, mobile optimization can be improved through the use of Google Maps. This Geo-targeting, Local SEO, can help customers find your business faster. Most mobile users also tend to search for brand information prior to making a purchasing decision.
So, when your customer is looking for information, they are going to want it immediately. Be sure your website is optimized for mobile so that you can increase your customer acquisition and retention.
What You Can Do to Improve Your Search Engine Ranking
Do you need to know what your small business can do to improve its search rankings? Look no further because we have the answers. Useful keywords, headings, tags, titles, and more can enhance your search engine results. Keep in mind people use their mobile phone for immediate access to information, so make sure your web page is optimized to load quickly on any device. With a touch of the button, consumers are seamlessly connected to the information they need.
Local SEO allows you to reach your customers in the immediate area. So, when customers are searching for local businesses in the area, it is usually because they are ready to make a purchasing decision. Ensure that you have optimized your site with associating keywords, titles, headings, and more to ensure that you can convert those browsing customers into ones that walk into your store or give you a call.
The benefits of SEO and Local SEO far outweigh leaving your website as is. Based on our research and other blogs from this series, if you have not already optimized your website, you are falling behind! Jump on the bandwagon before you end up on page four of the Bing or Google results!
Social Buzz Pros Can Help With SEO and Local SEO
At Social Buzz Pros, we are experts in online marketing and social media management. Our professional writers are trained in SEO best practices, ensuring the impressive, high-quality online content needed to elevate your business online. Consult with us by calling 424-354-8144 or emailing firstname.lastname@example.org today!