Three Ways to Repurpose Content Online | Social Buzz Pros
In today’s world, social media consists of numerous online social media platforms. Once upon a time it was a big deal for an individual to even have one social media account, however now it is considered almost necessary for business professionals and companies to have multiple active social media platforms. The concept can quickly become overwhelming considering the amount of content that must be generated in order for such social media platforms to operate successfully. As a result people spread themselves too thin across platforms and end up neglecting all of their accounts as opposed to managing them collectively and efficiently. There are a number of ways to solve this problem and make your social media platforms more manageable, the quickest of which is to repurpose content.
Repurpose Content: Facebook to Blog
Facebook is one of the wordier social media platforms. What this means is that when you write a post, you write in full with no concern for character count or post lifespan. What this also means is that what you post on facebook can be used as repurposed content for other long-winded social media platforms such as blogs like tumblr, blogspot, and wordpress. Take what you’ve posted on Facebook about yourself or your business and add to it in order to create a full-length blog post. Blogs tend to be about 500-800 words and so this gives you the opportunity to explain your topic further without irritating your Facebook friends with excessively long posts. On the flipside, you can condense or shorten blog posts into great posts for facebook as well. It’s a win-win with half the effort.
Repurpose Content: Blog to Twitter
The average lifespan of a Tweet is about seventeen minutes. Twitter is one of the most active social media platforms that you can have, and also one of the most popular. Of all of the overwhelming thoughts that come to mind when considering social media platform management, the thought of coming up with a Twitter post every seventeen minutes is probably one of the most daunting… and unnecessary. If you have a blog on which you write/post articles, one of the best ways to repurpose content for your twitter is to take statements and clips from your post and Tweet them out with the blog link. What you end up doing is A) saving yourself a lot of time and B) drawing attention to your blog via one of the most popular social media platforms that you manage.
Repurpose Content: Instagram to Facebook or Twitter
The use of Instagram to post on Facebook and Twitter is probably one of the best ways to repurpose content. Why, might you ask, is this the case? Well, on Instagram, sharing to the other two social media platforms (as well as a few others) is actually presented as an option during the post process. In other words, with two clicks you can forward your IG post to Facebook and Twitter and it is actually socially acceptable! You’re not harassing anyone and again, you’re linking all of your social media platforms together.
Social Buzz Pros Helps You Repurpose Content Online
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